3 rules for SEO success
Rule 1: no SEO projections. Rule 2: Paid and Organic teams must share data. Rule 3: if a client isn’t serious about SEO, fire them…
Is Elie Berreby the Search Engine Marketing King? Is he a cybersecurity researcher? Could he be a senior SEO n00b as his official Linkedin title suggests?
Nobody knows except the Fortune 500 companies and European groups he advises regarding enterprise and global SEO. My guess? He is a n00b!
Rule 1: no SEO projections. Rule 2: Paid and Organic teams must share data. Rule 3: if a client isn’t serious about SEO, fire them…
DeepSeek: the Chinese AI model that’s a tech breakthrough and a security risk DeepSeek: at this stage, the only takeaway is that open-source models surpass…
The World Wants Influencers, I Want Truth I pay so much attention to my personal brand that it only took 1 MONTH to realize I…
Life, Love, Happiness & JSON-LD: A Personal Branding Success Story! This personal branding success story started with me trying to help a reluctant friend who…
From Likes to Lies: The Untold Story of TikTok’s Algorithm I really enjoyed the boldness with which Arman, who quit his $330k engineering job at…
Will JSON-LD injected via Google Tag Manager with no SSR be invisible to AI crawlers? Technical SEO: since many AI crawlers do not render JavaScript,…
AI crawlers do not render JavaScript, so sign your texts! Did you know that apart from Googlebot, none of the popular AI crawlers render JavaScript?…
Search engines think I plagiarized my own content! My Hacker News Case Study Search engines think I plagiarized my own content. Being the author, the…
Google, the search engine that’s forgotten how to search If you work in the SEO industry, you may be blinded by the lights. The noise…
I once supervised the rebranding strategy of a well-known European brand. As a growth advisor, my role went from multi-year technical SEO considerations to weekly…